At
MyPhoneVouchers.com we are often
asked to assist come up with an offer for our advertisers. Many of these advertisers are looking for
offers that doesn’t reduce their margin by too much but also get new customers through
the door. The best ideas are the ones
that seem to offer better value than they cost and increase what we call the
delight factor. Let’s look at a
restaurant that would like some new clients.
So dinner for two with mains at $30 and a $30 bottle of wine with a 10%
discount would be a discount of $9.00 and one really has to ask if 10% is
enough to bring in a new client. Many
restaurants give 2-for-one offers or 50% off.
At
wholesale or on special at the local store a small box of chocolates can cost
as little as $5.00 (300g Roses Chocolates @ Priceline 2 for $9.00 December
2013). But as a gift for a restaurant
really gives the couple something to really chat about on the way out and
something nice to remember their outing.
So what is more valuable to the customer, what gives more delight? The $9.00 discount or the $5.00
chocolates? If chocolates if not your
thing them a nice bunch of flowers can be broken down into single stems and
given the ladies.
Related articles
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- New Year Honours: Mark Grantham QSM (nzherald.co.nz)
- The 5 Best Bites of 2013 (arktimes.com)
