MPV - Fundraising and Advertising

MPV - Fundraising and Advertising
Fundraising Ideas in Australia

Thursday 29 May 2014

How to Raise Funds while Enjoying Discount Vouchers


Organizations and community groups are conducting fundraising activities to earn more resources and revenue either to support a cause or to implement a project. A fundraising activity is a cumulative effort among the members.

Holding a fundraising program is not an easy job, there are a lot of things to be done and various factors that must be considered. One of the basic questions in raising funds is “what is the purpose of the fundraising activity?” which will lead groups to the method that is best employed to earn funds. People can find various fundraising ideas in a lot of places. Some community groups conduct solicitations to business owners, distinguished people and members. Other ways to raise funds are to hold events like bake sale, bingo night and garage sale.

However, there is one way to raise money while members enjoy great value and discounts. A great fundraising idea is from Myphonevouchers. Community groups, charity organizations, and schools can tie up with the company and the latter will help them in raising the funds by giving 50 percent of the revenue coming from memberships.

What does Myphonevouchers offers to the community and to its members? If an organization signed up for the partnership, it will offer membership to its members for $39.99 each, wherein the organization will get $20 or half of it. The app should be downloaded to the smartphones of the members. The more members you encourage to avail of the service, the more funds you earn.

Members can now enjoy discount vouchers or coupons on businesses offering various products and services in the area. There will be hundreds of coupons in display every day and members can take advantage of these deals. Who does not enjoy great deals and discounts every day?

On the other hand, if you are a small business owner and wanted to reach more potential clients or customers, you just have to pay less than $1 a day or $360 per year and start advertising about your business. Also, you will be able to reach more people, especially if you are targeting a certain community group such as members of the school or a particular organization. This is a win-win situation for all parties. You can use discount vouchers to attract more potential buyers to visit your store or avail your service. It should be convincing enough in order to be effective. Moreover, the discount vouchers for your business will be put up into up to five categories with no extra cost.

Myphonevouchers takes advantage of the still unexplored domain of phone advertising. A lot of people own a smartphone that allows them to be reached easily. The app will enable them to see the ads by business owners that are based near their location. People are also attracted by the convenience of not wanting to go that far to buy a certain product or avail a service. The closer the proximity means lesser money to spend.

Moreover, Myphonevouchers allows you to customize your phone advertisement so that the ads will appear when users are in the best position to use the product or when people are searching for products in your category. The company also displays the top 250 vouchers in each category based on the location of your business and the location of subscribers. Business owners are free to customize their discount coupons based on needs. Discount vouchers can either be used once or can be valid for a number of days or for a certain period of time.

Myphonevouchers is exploring the great potential of phone advertising for business owners while helping the community group in their fundraising.

Friday 23 May 2014

How Businesses Can Attract More Consumers While Helping at the Community At the Same Time Through Phone Advertising?


There is nothing that businesses wanted more than attracting more consumers to avail their products and services. There is no other way to do that but to advertise more; and one perfect way to attract more buyers is through phone advertising.

Phone advertising is becoming more popular since people from all walks of life own a smartphone. The prevalence of cellular phones is evident as every age group has a mobile phone. This particular device has been an integral part of the daily lives of many of us and made it a perfect avenue for businesses in advertising their products and services to their respective target markets.

Some businesses find it hard to attract consumers; this could be due to wrong strategies they employ in advertising their products. Moreover, they could be reaching the wrong target market and not their relevant audience.

MyPhoneVouchers.com offers a very cheap advertising deal to businesses for less than $1 per day. Businesses will only have to pay $360 per year for subscription and it included a full membership valued at $39.95. Moreover, the vouchers for your business will be put up into up to five categories with no extra cost.

The company aimed to provide businesses and organizations a unique way of promoting their products and services to reach their potential clients. Phone advertising is still an unexplored ground in marketing but it promises an effective way of getting new consumers. Moreover, MyPhoneVouchers.com customized its phone advertising so that the ads will appear when users are in the best position to use the product or when people are searching for products in your category.

One great form of getting people to know about your business is to offer discount vouchers as this will invite more people to visit your business. MyPhoneVouchers.com sends out the discount vouchers directly to the smartphone of the consumers based on the location of your business. Moreover, the company’s phone advertising strategy is to target members of your community, school, charity and other organizations where your target market.

Moreover, the company displays the top 250 vouchers in each category, which are all sorted location-based. Businesses are free to customize their discount coupons based on needs. Discount vouchers can be used once or can be valid for a number of days or for a certain period of time.

Businesses can also help the community while advertising in Australia. As part of their corporate responsibility programs, organizations made sure to pay back to the community that they are part of. MyPhoneVouchers.com offers the best advertising service to promote one’s business while helping the community.

MyPhoneVouchers.com offers schools, community groups and other not-for-profit organizations in your area to act as direct sellers of the subscription service in your area as a form of fundraising activity. The benefit of this fundraising idea is that the community group is that they will earn from selling the subscription to the business along with the direct advertising to their members. For example, a school may offer a service subscription to a business and enables the business to directly advertise to the teachers, school staff, parents and students. This is perfect to any kind of business, especially those which target market is school-based like the parents and students.

MyPhoneVouchers.com offers a phone advertising service that will both benefit the business and the
community. Consumers tend to be attracted to avail products and services that are near their locations. During its humble beginnings, the company wanted to ensure that everyone got a great deal. The company also aimed to give out more discounts to the members that will benefit the businesses in terms of sales and publicity, which is a win-win situation.

Tuesday 20 May 2014

Top 3 Benefits of Phone Advertising


Phone advertising has gained popularity in today’s society because of the prevalence of mobile phones. Moreover, almost every age group owns a mobile phone, which made it easier for businesses to advertise their products and services to their respective target markets.

We are currently living in a digital society and it paved the way to the unprecedented influx of various gadgets and devices. People have seen how mobile phones evolved from the bulky talk and text type to the current smartphones with various functionalities.

Nowadays, people are attached to their mobile devices as they use the mobile phones to communicate mainly with family, friends and colleagues. Also, people use mobile phones to get vital information like current news and connect through social media with the aid of various apps. Mobile phones have become an important device in people’s everyday lives.

Seeing this new trend, advertising in Australia changed its course. It was claimed that advertising through cellular phones is the next big thing but it is relatively an untapped market with great potential. Phone advertising is the latest avenue where businesses and organizations can endorse their products and services with the use of mobile phones. It can provide a unique way to connect with consumers as ads can be personal and reflect the on-the-go need states and moments of decision. Advertising through cellular phones can be carried out through text or through apps.

Since mobile phones are almost inseparable with their owners, ads through mobile phones have an edge in reaching its target market. Below are the top three benefits of phone advertising over other conventional advertising methods.

Prevalence – As mentioned earlier, the use of mobile phones is prevalent. A large number of the population in any country owns a cellular phone, which makes these consumers reachable. This means that businesses have the opportunity to reach their target consumers through phone advertising. We often see the current generation fiddling with their smartphones and businesses can take advantage of that habit to promote their products and services.

Personalized advertising – Another advantage of this type of advertising is it is personal. Businesses can send more personalized content through mobile advertising. This is because cellular phones were so close to the owner and it is considered as a private property. Businesses can also make their ads interactive that will attract the attention of consumers. Ads on cellphones can be customized according to the habits of the user similar to internet browser ads. This can be done especially when the user browses the internet through their mobile phones.

Short yet effective – Businesses can also send short and snappy content through mobile phones, which can be very effective. One of the effects of the current digital media is it shortened the attention span of users. The current generation desires speed due to the shortened attention span as they no longer have the patience to read over a long copy. Short sale pitches can be sent over the mobile device.

Furthermore, phone advertising are inexpensive compared to TV and print advertisements. Since there are a lot of people carrying around a cellular phone, this means that the ads can reach and affect more people at a lower price. Phone advertising is also faster and more environment-friendly compared to print advertising.

Advertising in Australia has found another avenue in reaching its audience. There is no stopping the development of smartphones as mobile manufacturers continue to seek improvement in their mobile devices. Moreover, networks or carriers continue to expand its services to attract more users. Phone advertising is a perfect way of reaching all types of consumers since everyone owns a smartphone.

Monday 12 May 2014

Scrubbed and Polished… All Set for the Fundraiser



            For the inexperienced and naïve, setting up a fundraising activity might just sound and seem to easy, especially if you are riding on the wave of confidence that whatever fundraising activity you may have just thought to undertake is just a piece of cake.
            Well, fundraisings may seem simple at first but when you look at it, the very simplicity of the undertaking is deceptive. Be wary of this simplicity and charm of fundraisers. Not doing your homework before you undertake any type of fundraiser, whether it be a bake sale for your local church, a bazaar for previously owned and loved items, a benefit for a beloved personality, a telethon or fun run will only devalue not only the time, resource, and effort of everyone involved, but it will most likely attract the wrong investors you may have had in mind for your fundraising.
            Yet, you may continue to argue that it is only a simple fundraiser. Just put up a sign, hand out leaflets, bring in a couple of people, make a sales pitch and pass the hat afterwards, and voila, you have a fundraiser. Right?  Wrong.
            Consider this… Have you designed your fundraising blueprint down to the last detail? Have you given enough thought as to how much you really need and why you need the money? This is perhaps the biggest question or the biggest part of your blueprint that needs careful planning.  It may just be a statement if you write it down but many fundraising activities have been flops simply because the people behind it have not given this one or two sentences careful planning and consideration.
            Just by keeping these two sentences first and foremost in your planning activities for your fundraiser will keep you from going astray from your plans. The methodology that you choose, if it is the fun run, bake sale, fete, concert, or even rummage sale will not matter as long as you have a central vision or mission tying the whole thing together.
            Identifying the actual beneficiary of this undertaking and the impetus behind the organization of the fundraising will make your donors more reason to consider why they should back you up on your fundraising.  Make these two things clear and you have a starting point for your sales pitch without going off-tangent. You avoid lengthy presentations and keep prospective donors happy since you need to capture their interest in a very short span of time. Your choice of words for your sales pitch can all revolve around these central themes making your convictions more solid and more grounded for your intended audience. Who knows, they might really get behind your cause and that invaluable support is what will propel them to help spread word about your fundraising or cause to other people in their network. You therefore grow your network exponentially as well.
            With the solid reasoning behind your fundraiser firmly tucked away, you would not have any problem recruiting staff and “investors” to rally behind your cause. Building a solid case for your project will make half the work done. With that squared away, the rest of what you need for your fundraiser will follow fluidly.
            With just the right presentation and speaking skills, undoubtedly, you will be able to convince even the stingiest or most cynical of your prospective investors to your fundraising to get into the core of their charitable nature and really dig deep into their pockets, whip out their flashy signature fountain pens and write that check to make your fundraising a success.