You want to attract more customers, right?
Businesses want more clients because it means more revenues and profits. However, it is important to put the word out there first. Thus, it is very important to do advertising.
With the advent of different technologies, including various devices as well as high speed internet connectivity, people is becoming more wired and yields to the rise of digital advertising. In Western Australia, businesses are tapping various ways using the new technology to promote their businesses as well as to reach more potential consumers.
A lot of businesses shy away to advertising because owners think that it will cost them big…but, there are different ways how businesses can advertise for less or even for free. To their surprise, the internet is full of ways and ideas to resolve their advertising problems. Below are the top 10 cheap advertising in Western Australia one can do online.
- Making a web site
Making and maintaining a web site is already a must for businesses nowadays as a form of online or digital advertising. The Internet has become one of the sources for information of people, including potential consumers. People are able to find out about your business through web site. Making a web site will only cost a few dollars each year for maintaining the domain name, but it will largely help in boosting your sales and putting the word out there.
- Search Engine Optimization
One of the important aspects of digital advertising is search engine optimization or SEO gives businesses an edge to be placed on the first page of Google’s search. This is done through keywords used in your web site that will direct users who searched for those keywords. SEO will increase your search traffic that will lead to more potential clients as well as revenues. Moreover, if your web site has a lot of visitors, you can utilize your web page to post advertisements and earn ad fees.
- Online classifieds
Businesses get large amount of exposure with online classified ads. There are dozens of online classified web sites such as Craigslist, eBay Classifieds, and Oodle. These web sites allow businesses to post free ads and target people who are looking through these ads. Businesses can post various types of ads such as events as well as services offered.
- Social media ads
A lot of people are spending time checking their social media accounts that make it a perfect place where potential clients and business owners meet. Most businesses nowadays make their own accounts and encourage people to like or follow their accounts. Merchants release updates through their social networking accounts. Consumers use either their laptops or mobile devices, which make it a good way to for mobile advertising in Perth since social media users also search locally, which is beneficial to local businesses.
- Video and photo sharing sites
Another way of driving clients to your business is to tap people who are crowding the video and photo sharing web sites. Some people’s interests are videos and photos and they often flock these types of web sites. For video sharing web sites like YouTube, Vimeo and Veoh, businesses can make promotional videos to advertise the businesses. For web sites used for sharing photos such as Flickr, Instagram and Photobucket, businesses posts photos and infographics as promotional ads. These photos and videos can serve as teasers and one can lead them to their respective web sites. Local businesses use these web sites for digital advertising and marketing.
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